New ideas for collaboration and the digital oilfield

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Thursday, December 9, 2010, London, Inmarsat Conference Centre

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Speakers from Oracle, Microsoft, Energistics, Landmark, Digital Oilfield Solutions, Epsis, Smart Reasons, Fuse Information Management suggest new pathways for collaboration and the digital oilfield - ensuring people have the information they need at the right time.

* Standard IT architecture across the oil and gas industry
* Extensive use of data exchange standards
* Operators, service and equipment companies work together
* Third party advisory on drilling activities
* Drilling data streamed onto cellphones
* Improved visualisations for field development planning
* Improved visualistions for drilling and subsurface data
* Vast and accessible master data management systems
* Improved data infrastructure, including reliable downhole data and satelite communications

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Agenda

9:25

Hamish Wilson - CEO & Founder - BluEnergy

Chairman's introduction

Mr Wilson was previously founder and managing director of Paras Consulting, which was acquired by RPS Energy in October 2008. He worked as an exploration geologist at BP covering the North Sea, South East Asia and Alaska, and then became BP's project manager of corporate database development.

BluEnergy

9:30

Julian Pickering - CEO - Geologix Systems Integration Ltd

Extracting business value from the Digital Oilfield

Talk Description.
Many players in the Oil and Gas business have invested in Digital Oilfield technology - some have committed very large sums of money. Unfortunately there have been several cases where the returns have failed to meet expectations, which has led to disillusionment. There is also the problem for smaller operators to justify the necessary investments in the first place. This presentation will examine the real benefits that can be achieved and review some of the failings that have hindered more widespread uptake. It will also look at a process that can lead to building a robust business case for the Digital Oilfield.

Dr Julian Pickering has a degree in Applied Physics from Brunel University, London and a Ph.D. in Chemical Engineering from Cambridge University, where he was a BP scholar. He has worked for BP for 32 years and has held major posts including the Head of Digital Technology for Global Drilling and Completions and the Head of the Field of the Future Facilities Programme. He left BP in March 2010 and set up his own company, Digital Oilfield Solutions, with partners in the United States of America. He has provided consultancy services to many large Oil and Gas companies and is a consultant to the Energistics Data Standards Organisation.

Geologix Systems Integration Ltd
Geologix has been a leading supplier, for more than 25 years, of software tools and data interpretation services to support oil and gas drilling. In the last few years, it has provided senior digital transformation advisors to clients and has developed new products to optimise oil and gas production, identify major equipment declining performance and predict equipment failure. More recently, Geologix has acquired VR and AR expertise and is promoting their adoption into oil and gas work processes.

10:00

Jan-Erik Nordtvedt - CEO - Epsis

Experiences from implementing collaborative workflows across organizational boundaries

Talk Description.
While the first implementations of the Digital Oilfield were focused on a one-to-one connection between an operational site and a dedicated asset team, more complex and dynamic extended support networks are being introduced that allow to call in expertise in a flexible and ad-hoc manner. Mr. Nordtvedt will be speaking about experiences with implementing collaborative workflows across organizational boundaries with examples from a.o. Chevron and MI Swaco and from the running Integrated Operations in the High North Joint Industry Project involving 24 companies (incl. Statoil, ENI, Baker Hughes, ABB, Siemens, DNV, NOV, Petroleum Safety Authority of Norway and Epsis).
Jan-Erik Nordtvedt has more than 20 years’ experience in the oil and gas industry, most of it connected with technology and technology company management, product commercialization and consulting. After beginning his career with Statoil, Jan-Erik has gained experience in academia (professor at the University of Bergen and Texas A&M University), research institutions (research adviser to Christian Michelsen Research and research director at the Rogaland Research Institute) and service companies (technical director at Petec Software & Services and manager integrated reservoir and production at Roxar). Since 2000, Jan-Erik has been involved in integrated operations, in the beginning by assessing the opportunities for operators, and currently in assisting operators and service providers to implement collaborative workflows by providing hardware and software tools along with the services needed to modernize their collaborative work environments.

Epsis
Epsis provides modern technology and services for integrated operations within the oil and gas industry. We focus on a key component for the implementation of integrated operations – namely collaboration. We help the world’s leading oil and gas companies increase their efficiency and revenue.

10:30

Hossam Farid - Vice President, Oil & Gas Industries - Oracle Corporation

Upstream data management to create collaborative work environments

Talk Description.
integrating the multi-disciplinary operational activities

improving visibility of operational performance from both production and financial perspectives

assembling and presenting of all data/information about resources, processes and assets in a spatial context.
Leading Oracle’s portfolio in the Oil & Gas industries, Hossam focuses on driving business value strategies, complex solution development and partner relations into engagements with Oracle customers of Oil & Gas operators and contractors.

During his 18-years tenure at Oracle, Hossam has been instrumental in shaping the customer engagement model, with emphasis on strategic business gains, operational excellence and organizational readiness.

Prior to joining Oracle, Hossam enjoyed a professional career of over 10 years, in both operational and management capacities, working for upstream oilfield services and downstream refining companies.
He lived in Eastern and Western Europe, North America and the Middle East. He has also worked extensively with clients in Asia, Australia and Latin America.

Hossam holds a Bachelor of Science degree in Mechanical Engineering and a post-graduate in Management from Wharton School of Business, University of Pennsylvania.

Oracle Corporation
Oracle provides the world’s most complete, open, and integrated business software and hardware systems, with more than 370,000 customers—including 100 of the Fortune 100—representing a variety of sizes and industries in more than 145 countries around the globe. Oracle's product strategy provides flexibility and choice to our customers across their IT infrastructure. Now, with Sun server, storage, operating-system, and virtualization technology, Oracle is the only vendor able to offer a complete technology stack in which every layer is integrated to work together as a single system. In addition, Oracle's open architecture and multiple operating-system options gives our customers unmatched benefits from industry-leading products, including excellent system availability, scalability, energy efficiency, powerful performance, and low total cost of ownership.

11:00

Howard Hughes - Technical Trainer - Inmarsat

Introduction to Inmarsat

Talk Description.
Welcome to Inmarsat's headquarters building - what Inmarsat does in the oil and gas industry - what Inmarsat does in this building
Inmarsat
Inmarsat has been at the forefront of mobile satellite services for over 31 years. They are recognised leaders in their field and continue to introduce new technologies that redefine the standard for their industry.

11:10

Coffee break

11:40

Jerry Hubbard - President & CEO - Energistics

Industry Collaboration for Open Standards

Talk Description.
Collaboration for open standards using the RESQML and PRODML work
Jerry is President & CEO of Energistics, the upstream industry's open data exchange standards consortium. He is responsible for overall operations, for delivering the adoption and deployment message for the Energistics standards portfolio, for increasing membership value, and for building the global user community. He also serves as the Corporate Treasurer. After the successful rebranding to Energistics in 2006, Jerry was instrumental in building membership from about 60 to the current 112 active corporate members representing a significant portion of the upstream oil and gas industry. He is also the Energistics Executive Sponsor for the National Data Repository Work and facilitates the Energistics Geophysics Special Interest Group.

Jerry's industry experience includes executive operations, business development, project management and pipeline construction assignments in Alaska, Oklahoma, Texas and the UK. He played a key role in the development and adoption of global e-business standards for the oil and gas industry serving as Director of the Standards & Guidelines Committee for the Petroleum Industry Data Exchange Subcommittee (PIDX) of the American Petroleum Institute. He was a founding member of the PIDX Europe Executive Committee and was on the steering committee of the United Nations Standard Products and Services Code (UNSPSC).

Jerry holds an MS degree in science management and a BS degree in natural resources from the University of Alaska, Fairbanks.

Energistics
Energistics is a not for profit organisation to help facilitate information sharing and business process integration in the oil and gas industry. It has 97 members, including all of the oil majors and major oil service companies. It is also manages the WITSML and PRODML data exchange standards for drilling and production, and provides a neutral forum for collaborative learning and sharing.

12:10

Paul Nguyen - Industry Technology Strategist, Worldwide Oil & Gas Industry Unit - Microsoft

The Microsoft Upstream Reference Architecture ((MURA) initiative

Talk Description.
For any given area of oil and gas work, products and solutions from different vendors need to work with one another to achieve the required business functionality. To reach this level of interoperability, Microsoft, along with its oil and gas industry partners, is leading the Microsoft Upstream Reference Architecture Initiative, an organized collaboration to develop a common upstream reference architecture as the “unifying language” for data integration and a force for productivity and integration in the industry. This foundational architecture will be designed and implemented by oil and gas solution providers, technology providers, systems integrators, and standards organizations with guidance from operators. As a result, engineers will have access to oilfield information based on their needs and without the constraints of individual solution products.
Paul Nguyen joined Microsoft in 1999 and is responsible for defining and developing an oil and gas technical architecture vision and long-term technology roadmap for Microsoft, shaping the company's technical strategy in these critical areas. He currently leads the development and organization of the Microsoft Upstream Reference Architecture Initiative, an effort by Microsoft and its industry partners to define and expand a common reference architecture as the "unifying language" and a force for productivity and integration in the oil and gas industry.

Prior to this role, Paul worked in the Microsoft Consulting Services division as an application development architect consultant. In this role, he applied his technical experience and deep industry knowledge to support many of Microsoft's strategic customers and partners in the oil and gas market with solution development and in setting development standards for their organizations.

Paul joined Microsoft after nine years developing computing platforms and upstream solutions for major oil and gas companies. Outside of the oil and gas industry, he has also held technical roles at the NASA Johnson Space Center designing hardware for the space shuttle's closed circuit television system (CCTV) and working in the mission control center on space shuttle telemetry processing systems. Paul holds a Bachelor of Science degree in electrical engineering from The University of Houston.

Microsoft
Oil and Gas industry solutions from Microsoft and its partners are based on the world's most cost-effective, functionally rich information technology (IT) platform that helps create a more secure computing experience. This platform ensures our solutions are interoperable with a wide variety of systems to help people collaborate locally and globally across traditional data boundaries and gain streamlined access to information. These solutions uniquely amplify the efforts of people, creating winning relationships with customers, partners and regulators.

12:40

Multiple - - Panel Discussion

Does the industry need a change in attitude to IT?

Talk Description.
With Julian Pickering - director
Digital Oilfield Solutions Ltd; Jan-Erik Nordtvedt - CEO, Epsis; Hossam Farid - Global Oil & Gas Industry Lead, Oracle Corporation; Jerry Hubbard - Chief Operating Officer, Energistics; Paul Nguyen - Industry Technology Strategist, Worldwide Oil & Gas Industry Unit
Used for panel discussions

Panel Discussion
This is part of our agenda where Finding Petroleum has a panel discussion.

13:10

Lunch

14:00

Jane Wheelwright - Technical Application Specialist - Dynamic Graphics

New ways to bring together drilling and subsurface data - and how it can be utilised

Talk Description.
Bringing drilling and subsurface data together is of huge benefit and often, surprisingly, not utilized. Traditionally the two domains are largely segregated with a great deal of time spent shuttling data between the drillers and subsurface personnel and, in particular, the drillers making no use of all relevant information when planning trajectories. The users of Dynamic Graphics' integrated approach have conservatively suggested an integrated workflow saves about 90% of time for a particular project.
Dynamic Graphics
Dynamic Graphics, Inc. partners with clients to solve spatial analysis problems in the petroleum, environmental, and earth-related sciences. Over the past four decades, we have been the premier provider of geospatial solutions with our innovative, easy-to-use software and outstanding support services.

14:30

Torbjørn Forthun - CEO Kongsberg Drilling Management Solutions AS - Kongsberg

Reconciling management ambitions with the opportunities and constraints of the digital oilfield.

Kongsberg
KONGSBERG is an international, knowledge-based group that supplies high-technology systems and solutions to customers engaged in the oil and gas industry, the merchant marine, and the defence and aerospace industries. In 2008, KONGSBERG had a turnover of NOK 11 billion and 5 243 employees in more than 25 countries.

15:00

Afternoon break

15:20

Ewan Whyte - Regional BDM for D&C Software Landmark - Europe & Sub-Saharan Africa - Halliburton Landmark

New ways to use visualisation to help work with drilling data

Halliburton Landmark
Halliburton Landmark, provides E&P professionals with software-driven lifecycle insights that generate new ideas, actions, and results to maximize asset value. Such insights are derived from digital technology, such as an oil and gas digital twin, which helps take your work to a new level of agility, openness, and collaboration-enabled by innovative and open industry software.

15:50

David Holmes - Operations Director - FUSE Information Management

Making offshore - onshore integration work

David Holmes is operations director for FUSE Information Management. He was previously IM Practice Manager, Europe-Eurasia at Landmark, Halliburton.

FUSE Information Management
FUSE's XStreamlineTM solution help you break through these barriers by creating repeatable, collaborative workflows that capture, integrate and share company knowledge. XStreamline delivers an easy to use online working environment that allows Geoscientists and technologists to Find, Use and Share critical knowledge information and data as part of their everyday work.

16:10

Multiple - - Panel Discussion

Are we listening to the drilling department too much?

Used for panel discussions

Panel Discussion
This is part of our agenda where Finding Petroleum has a panel discussion.

17:00

Drinks at The Fox until 7pm

Sponsors of this event

Opus Executive Partners
Opus Executive Partners is a specialist advisory firm serving the energy, mining and natural resources industries.

Opus Executive Partners act as a strategic advisor and provider of Board-level resourcing solutions to national and multi-national companies helping them overcome key business challenges by meeting critical leadership and governance needs.

Whether you are looking for advice, or to fill Board-level (Executive or Non-Executive) or Senior-level Management positions Opus can help you unlock new growth and value across your business.

Fairfield Nodal
Tight spaces. Sensitive environments. Harsh conditions. Elusive hydrocarbons. We know what you're up against. For over 30 years, FairfieldNodal has developed, manufactured and put to the test exclusive nodal seismic data systems and technology that help clients around the globe streamline operations and achieve more definitive answers with less risk. On land and at sea.

While we're known for our vast library of non-exclusive data in the Gulf of Mexico, we've also become the preeminent pros in node technology as a result. Our proprietary ZNodal technology is behind everything we do, and we do a lot. Count on FairfieldNodal for products, services and people prepared to help you tackle any terrain and marine depth.

New Eyes Exploration
New Eyes Exploration, founded by David Bamford, explores new ways to discover Oil and Gas.

Energistics
Energistics is a not for profit organisation to help facilitate information sharing and business process integration in the oil and gas industry. It has 97 members, including all of the oil majors and major oil service companies. It is also manages the WITSML and PRODML data exchange standards for drilling and production, and provides a neutral forum for collaborative learning and sharing.

Teradata
Teradata is the world's largest company solely focused on creating enterprise agility through database software, enterprise data warehousing, and analytics. It's our passion and it's all we do. For the Oil & Gas Industry it must be "now", it must be safe, and it has to scale. Whether it is upstream reservoir data analytics, production and refining real-time data analysis, operations management, or back-office ERP provisioning Teradata has the technology platform, scalability, people and approach that will allow you to do more with your data - today.

DigitalGlobe
DigitalGlobe is a leading provider of commercial high-resolution Earth observation and advanced geospatial solutions that help decision makers better understand our changing planet in order to save lives, resources and time. Sourced from the world's leading constellation, our imagery solutions deliver unmatched coverage and capacity to meet our customers' most demanding mission requirements. Each day customers in defense and intelligence, public safety, civil agencies, map making and analysis, environmental monitoring, oil and gas exploration, infrastructure management, navigation technology, and providers of location-based services depend on DigitalGlobe data, information, technology and expertise to gain actionable insight.

Hampton Data
Hampton Data Services (HDS) was established in 1991, as a geotechnical data processing company specialising in legacy data. HDS's mission is to provide the highest quality, comprehensive, auditable, Data Management and Information services aimed at delivering interpretation-ready data, on time, to its customers' geoscientists.

The success of this initial strategy speaks for itself, ensuring that HDS is now the chosen service provider for many of the industry's major players. This in turn has enabled HDS to expand and diversify into being a provider of a comprehensive range of software and service solutions. With an highly experienced team, multi-lingual geoscientists, system engineers, software developers, and support staff, HDS is fully committed to providing you with the right solution for your data.

cereno
Real-time collaboration with nuVa for the digital oilfield

cereno, a specialist in communications, business conferencing and advanced collaboration technologies, is delighted to offer its flagship collaboration technology solution nuVa.

Collaborative working is essential in today's business world to ensure rapid flow of ideas and understanding. The traditional meeting is time-consuming, expensive, and is fast becoming environmentally unacceptable.

cereno's nuVa collaboration solution builds on people's natural way of working. nuVa's high quality audio/video communications and intuitive shared workspace allow multiple users to work together on documents and applications in real-time, irrespective of their geographical location. It incorporates a familiar pen interface for annotating and a standard keyboard for typing.

nuVa can also be used over Inmarsat BGAN and bandwidths as low as 64kbps for multi-party secure collaborations. In remote or hostile environments e.g. on an offshore oil platform, often the operations are highly complex. If the technology fails, costs may be incredibly high. nuVa helps to identify the issue far more quickly and accurately through its unique collaboration environment. Experts located globally can be connected using nuVa to fix and make decisions about a high cost problem, providing a ROI in hours.

Reality Mobile
Reality Mobile develops systems to share video data streams via cellphones, used by many oil and gas companies.

Digital Oilfield Solutions Ltd
Digital Oilfield Solutions is a partnership between the UK company Digital Oilfield Solutions Ltd and the US company Digital Oilfield Solutions Inc. Through its extended network of Independent Delivery Partners it can service projects on a global basis.

Digital Oilfield Solutions is a member of Energistics (Dr Julian Pickering chaired the WITSML Executive Team in 2009 and remains a team member). The promotion of WITSML and PRODML and the quantification of associated business benefits are key objectives of their delivery.

Exhibition Stands

Registered Delegates

Tony Grindrod Trustee AAPG Europe United States	Karl Jeffery Editor Finding Petroleum United Kingdom	Kevin Zeiler Infrastructure Manager Maersk Oil North Sea UK Ltd
Nick Swift Manager BAE Systems	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Phil Mason Technical Applications Team Lead Maersk Oil North Sea UK Ltd. UK
Zuza Jungowska director Beautiful Photography	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Paul Nguyen Architect Microsoft Corporation United States
Brian Sowerby IT Architect BG United Kingdom	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Ross Murray Business Applications Manager Nexen
Nigel Balchin Enterprise Architecture Manager BG Group	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Filippo Molinari Data Management Supervisor Nexen Petroleum UK UK
Blaine Tookey Senior Technology Consultant BP United Kingdom	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Angela Sillence Nexen Petroleum UK Limited
James Grant Head of IS - Upstream Centrica Energy United Kingdom	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Nick Hooper IS Manager, Technical Services Nexen Petroleum UK Ltd United Kingdom
Alan Ramsdale IS Architect Centrica Energy Upstream United Kingdom	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Helen Turnell Principal Consultant NR Global Consulting Ltd United Kingdom
Richard King IT Manager Centrica Energy Upstream United Kingdom	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Torbjørn Forthun Dep. Manager Odfjell Drilling Technology Norway
Kelvin Cole General Manager cereno	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Hossam Farid VP Oil & Gas Industries Oracle Corporation UK
david hay Head of Business Development Cereno	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Nick May Consulting Paras Consulting United Kingdom
Preetam Heeramun Technical Manager cereno	Adam Marmaras Event Organiser Finding Petroleum United Kingdom	Nick Baker Marketing Director Petrolink United States
Preetam Heeramun Technical Manager cereno	John Finder Sales Manager Finding Petroleum / Digital Energy Journal United Kingdom	José Ramón Jiménez Arlegui Partner Practia Consulting (Grupo Pragma) Spain
Jocelyn Lomer Director cereno United Kingdom	David Holmes Operations Director FUSE Information Management United Kingdom	Jerry Lunn Group Information Manager Premier Oil United Kingdom
Roar Fjellheim Director Computas AS Norway	David Webber Seismic Operations Supervisor GBPetroleum	Hamish Wilson Associate Consultant Richmond Energy Partners United Kingdom
Dominic Davey E&P Information Systems Consultant United Kingdom	Martin Hodge Business Development & Project Geophysicist Geokinetics United Kingdom	Øystein Hermansen Engineering Manager RigNet
Robert (Bob) Parker Consultant Consultant	Oddbjorn Kvammen IO Manager Halliburton	John Packer Project Coordinator RPS Energy Limited United Kingdom
Dan Kunkle Director Count Geophysics United Kingdom	abdul sattar Hampton Data Services	Chris Calodoucas SAIC
Vikram Chandrashekar Consultant Cranfield University School of Management United Kingdom	Wally Jakubowicz Managing Director Hampton Data Services United Kingdom	David Reed SAIC
Tracey Dancy Managing Director Dancy Dynamics Ltd United Kingdom	Douwe Franssens General Manager Independent Data Services Malaysia	Ian Kennedy SAIC
Jane Wheelwright Technical Application Specialist DGI United Kingdom	William Sellick Senior Software Developer Independent Data Services (IDS)	Steven Eacott SAIC
Belinda Pickering Digital Oilfield Solutions	Rob Dupont Infosys Technologies Ltd	Dmitry Fedorov Technical coordinator Santos Ltd. Australia
Julian Pickering Director Digital Oilfield Solutions Ltd	Howard Hughes Technical Trainer Inmarsat United Kingdom	Derrick Piater Senior Manager: Production Operations Sasol ENERGY South Africa
Alberto Lopez Director, Business Development DigitalGlobe	Gerard Lyons Director Integrus Ltd	Nick Gibson VP Sales and Marketing Sekal AS United Kingdom
Dave Benson Regional Sales Director DigitalGlobe International	Gary Wright Business Development Manager Intergence Systems	Paul Maton Director Sillimanite Consultants United Kingdom
nick coles CEO DOME United Arab Emirates	Gary Wright Business Development Manager Intergence Systems	Ewan Whyte Technical Director SLR Consulting Ltd. United Kingdom
Catherine Xu Student Durham University United Kingdom	Gary Wright Business Development Manager Intergence Systems	David Williams Technical Director Spartan Solutions Ltd.
Julian Dawson MD Durler Consulting	Richard Williams Manager IPRES Norway Ltd	Niall O'Doherty Manager Teradata Ireland
Jerry Hubbard Executive Vice President Energistics United States	John Draper Director Jadit Ltd	Duncan Irving Head of AI and Automation tietoEVRY
Martin Riddle Technical Manager Envoi United Kingdom	Tom Nigg Sales Manager Kongsberg Oil & Gas Technologies	Ian Curington Visual Technology Services United Kingdom
Jan-Erik Nordtvedt President & CEO Epsis AS Norway	Craig Beebee Global Practice Manager - Data Management Landmark United Kingdom	Ben Couzens Seeking New Opportunities www.CV.Couzens.biz United Kingdom
Adam Marmaras Event Organiser Finding Petroleum United Kingdom